Cocotown

Cocotown

Cocotown

Industry

Food & Beverages

Scope of Work

Brand Identity, Packaging, Photography, Promotional

Art Director

Angela, Jonathan, Oka

Graphic Designer

Angela, Jonathan, Oka

Illustrator

Angela

Motion Designer

Adit

Copywriter

Celia

Photography

SAY Concepts, Honest

Inspired by the owners’ shared love for coconuts and fruits, just like every Malaysian, Cocotown was founded in 2023 to bring refreshing coconut-based beverages to the people.

Catering to the mass market, Cocotown emphasizes affordability and accessibility. From coconut shakes to jelly, the brand delivers quality, delicious refreshments – striving to be Malaysia’s go-to destination for coconut-inspired goodness.

Simple, approachable, memorable

At its core, Cocotown upholds values of quality, cleanliness, professionalism, and inclusivity. This philosophy is mirrored in its clean, simple visual identity, making the brand approachable for people of all ages while staying distinct and memorable.

A custom-designed mascot, inspired by the shape of a coconut, adds a unique charm to Cocotown. As the “mayor” of this delightful town, the mascot wields an enchanting ice staff, inviting everyone to experience refreshing coconut goodness with every sip.

A brand that invites you to chill and enjoy refreshing coconut goodness.

The name “Cocotown” encapsulates the brand’s essence – a place to chill and enjoy refreshing coconut treats. It’s more than just a brand; it’s a destination for relaxation and delightful flavors.

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