US-based meal kit delivery service provider eat2explore (e2e) sells country-themed boxes which include non-perishable sauces and spices, recipes that are local to the country. They believe hands-on cooking and culture explorations are going to change the game for food and brought the joy of cooking to a whole new level.

Pineapple Studio developed an icon that can be recognised easily. The exclusive e2e birdie is leading the family to explore the world through the food.

Not only the logo designer, Pineapple Studio defined the design tone of e2e to communicate its spirit, warmth, energy, and culture.