In 2019, ZUS Coffee set out to redefine specialty coffee as an affordable daily necessity. Pineapple Studio is proud to have been a part of this vision from the very beginning, contributing to the brand’s rapid growth and success.
ZUS Coffee focuses on providing clean, consistent, and high-quality coffee with a seamless customer experience. Similarly, Pineapple Studio helped develop a clean, memorable logo and a consistent, cohesive brand identity – even down to selecting the perfect blue color to represent ZUS for who they are.
As a tech-driven brand, ZUS Coffee has quickly become one of Malaysia’s fastest-growing coffee companies. Pineapple Studio also contributed to the development of ZUS’s website and mobile app UI, ensuring an intuitive and visually engaging experience.
The clean, modern aesthetic of ZUS Coffee’s branding reflects its commitment to quality and innovation. Pineapple Studio laid the foundation for the brand’s visual identity, empowering ZUS to continue evolving and creating impactful designs in-house.
While Pineapple Studio remains a creative partner, we are proud to have played a crucial role in shaping ZUS Coffee’s identity. We continue to support their promotional visuals, ensuring their brand remains fresh, memorable, and aligned with their mission.
